Company Info for collemcvoy.com | Icebreaker

Company Info for collemcvoy.com | Icebreaker

Members

Jennifer Nelson Weismann

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I excel in marketing many categories through my own agency, OWL, from consumer and business-to-business to non-profits and startups, financial to health care, films and museums and performing arts to food and tourism. Talk to me for high-level consulting, crisis consulting and messaging, branding, marketing and PR planning, media relations and training, content, press release and other public relations writing; advertising, email and print direct marketing, blog, newsletter, email and website writing and consulting; client management, creative brainstorming, biz pitches, agency PR, publicist work. I consult with agencies and directly with consumer, food, arts and entertainment, non-profit, startups and business-to-business clients. Clients include North American Traditional Indigenous Food Systems (NATIFS), Owamni, American Swedish Institute, Galleria Edina, Peace Coffee, First Tee Minnesota, Pet Haven, Chanhassen Dinner Theatres, VocalEssence, Coborn's Grocery, Cafesjian Art Trust Museum, Alliiance Architecture, Children's Theatre Company, So Good So You, Minnesota Citizens for the Arts, Afton Alps, Minnesota Ski Areas Association, Latvian Song and Dance Festival, Fillmore Minneapolis, The Parkway Theater, All Energy Solar, The Zephyr Theatre, Jinx Tea, Blue Zones, Troupe America, Northernettes Synchronized Skating, Mischief Toy Store, "Tuscaloosa" Movie, RADICL, Top the Tater, Street Factory Media, BrainsOn (MPR podcast), Neat Little Nest, Red Balloon Bookshop, Sileni Wine, Star Tribune, University of Minnesota, Urban Organics, FlingGolf, When I Work, Settled, Accessible360, American Public Media, MSP International Film Festival, "The Choo Choo Bob Show," AmericInn, TopLine FCU, Let's Dish, Opal Apples, Kalettes, Amaize Corn, Crapola! Granola, The BrandLab, North American Olive Oil Association, Paragon Theaters, Verdant Tea, Prohibition Kombucha, Tree Fort Soda, prAna, Patisserie 46, Ely (MN) tourism, Northfield (MN) tourism. I partner with agencies like JT Mega, Ciceron, Haberman, Olson, Yamamoto, Morsekode and Shinebox. I also have years of agency experience at Colle+McVoy and Fleishman Hillard PR for clients including The Iams Company, Procter & Gamble, Krispy Kreme, Turkish Office of Tourism and Pfizer. Specialties: Award-winning public relations planning, guerrilla marketing, copywriting, story crafting, client management, new business pitches, content and website writing, agency publicity, media training, event planning, crisis consulting, media relations, developing written materials, direct marketing, advertising consulting.

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Brand, Creative, Innovation Strategy | Netflix, FNDR, 72&Sunny

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Passionate about navigating client success in complex industries through strategy and team leadership. B2B focused career with a specialty in animal health and agriculture. Inquisitive and constantly learning. A leader pairing intentional work with light wit.

Kari Niessink Takai

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Käri is a trusted leader and adviser and those who have worked with her know her as an objective leader with big picture decision-making capabilities. She understands the importance of people and maintaining relationships and has established a far-reaching network thanks to her strong work ethic and penchant for treating others with respect. She has a gift for Talent Development - growing and evolving individuals by broadening their perspectives and approach - instilling in them a confidence regarding their capabilities and potential, and so, bolstering their viability in an ever-changing and challenging economy. Kari honed her professional coaching and mentoring skills over a 20+ year career in marketing, advertising and PR. In her off-hours, she focuses her energy and passion on supporting and volunteering with numerous animal welfare organizations.

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Fractional SME I Marketing Leader I Fractional Talent Keynote Speaker I Fractional Talent Educator I Fractional Talent Placement

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Head of UX Research at Google Trust & Safety AI, & Tech Investor

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Human-centered design leader with 13+ years of experience shaping digital product and service ecosystems for global brands across retail, finance, and education. Proven track record in leading cross-functional UX teams, elevating native app and web experiences, and aligning stakeholder goals with guest needs. Adept at building scalable design systems, coaching high-performing designers, and embedding UX into agile product lifecycles. Trusted partner to senior leadership, driving strategic clarity and measurable impact across complex, matrixed organizations like Target, DEWALT, Whirlpool, Goodyear, Roundel, Vitamix and US Bank. Recent work in the world: dewalt.com, swash.com, cubcadet.com, winfieldunited.com, Roundel.com, Houston White, Target in-store with: LEGO, FAO Schwartz, Speedo, Electronics, Smart home and Product Display Templates. Past Brands: Invisalign, General Mills, Land O’ Lakes, Microsoft, Pillsbury, Toyota, Cadillac, 3M, Associated Bank, Elanco, Cenex, Artcrank, Betty Crocker, Buffalo Wild Wings, Dupont, WinField United, Purina, IxDA, Farm Credit, USA Swimming, Recreational Fishing Foundation. Awards Judging: Effies - Data & Media Innovation 2025 ADWEEK - Experiential 2024 American Media Awards - District 7 Digital, 2018

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"Freak of nature" creative, inventive and organized at the same time. Art Director and Brand Experience Creative Director, passionate about thoughtfully creating strategic work that builds brands by connecting with consumers in a relevant and meaningful way. I pride myself on being resourceful and relentless, with a keen eye for the details of my craft, making sure everything we create meets the highest standards of excellence and adapts to new tools, new media, and new trends. I’ve created compelling and groundbreaking storytelling for everything from automobiles to credit cards to peanut butter. As a recognized and highly-awarded creative leader, my work includes the origination and creation of American Express’ “Small Business Saturday,” No. 7 of Ad Age’s Top 15 Campaigns of the 21st Century.

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My focus: help brands make sense of today’s complex world and use that understanding to develop an unfair advantage over straggling competition. With a deep practical knowledge of conventional branding practices (advertising, design, digital, media), I find energy in exploring emerging techniques that blur traditionally discrete disciplines—strategy, creative, production, experience design, finance, data and analytics—to build cohesive and connected brands for the modern era. This is the most transformative era in marketing’s history and I’m thrilled to be developing brand experiences that move both the consumer and the business. Skills:   Agency leadership and management Strategy Creative Consumer experience planning Culture and content marketing Digital Social media Search engine marketing Digital advertising/media Website development Operations/process improvement and innovation

Jeffery Bennett

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