Company Info for coalitiongreenwich.com | IcebreakerMembers
I’m a go-to-market and customer leader focused on commercializing emerging technologies—particularly applied and generative AI—by turning innovation into scalable, enterprise-ready solutions.
My experience spans both early-stage (Series A) and later-stage ($1b+) environments, giving me a nuanced understanding of how to launch, position, and scale platforms across different phases of growth. With a background in consulting, investing, and startups—and an MBA from Duke—I bring analytical depth, operational fluency, and cross-functional execution to every initiative. Whether I’m launching a product, enabling a GTM team, or shaping the customer journey, I focus on aligning technical potential with business impact.
I'm especially excited by teams working at the frontier of AI—particularly those focused on customer experience, enterprise workflows, and applied platform innovation.
Specialties: AI Go-to-Market Strategy, Strategic Partnerships, Customer Success/Revenue Expansion Strategy, Product Enablement, Enterprise SaaS Deployment, Post-Sales Growth, API-Driven Workflows, Negotiation, Product Ops, Platform Commercialization, Applied AI
Additional experience in: Consulting, Venture Investing, Institutional Portfolio Management
Tools & Platforms
Customer Success & GTM:
Gainsight, Salesforce, Zendesk, Clari, BoostUp, Gong, Chorus, Loom, Highspot
Product & Feedback Management:
Productboard, Pendo, JIRA, Confluence, API Integrations
Analytics & Insights:
Looker, Tableau, Excel, SQL
Collaboration & Execution:
Slack, Asana, Monday.com 
FinTech professional with significant experience of markets, innovation and disruptive technologies. Recognizing the potential for blockchain technology to transform market structure, I founded Texture Capital in 2019. We provide digital asset market infrastructure to enable our clients to operate compliant, regulated marketplaces for any asset class including TradFi, Alternatives, and Web3.
I began my career in quantitative finance then moved into electronic trading. In 2014, I shifted focus to emerging technologies, particularly crypto and blockchain, as a consultant, advisor, trader and founder.
Influencer - Thought leader in equities market structure and FinTech, frequently in financial press including WSJ, FT, Bloomberg TV. On Twitter @_richjohnson
Key skills:
Market Structure / Equities / Blockchain / Bitcoin / Crypto / Futures / FX / FinTech / Swaps / FINRA series 7, 63, 55, 24, 3 / Business Development / Financial Markets / Brokerage Operations / Regulation / Trading Analytics / 
