Company Info for cmoalliance.com | IcebreakerMembers
As Chief Revenue Officer at BettrData.io, I lead sales, marketing, and go-to-market strategy with a focus on helping enterprise organizations automate, scale, and optimize their data operations. With 20+ years of SaaS leadership, I’ve built high-performing teams, closed complex enterprise deals, and developed strategic partnerships that accelerate both revenue and customer success — now with AI and automation embedded throughout the entire sales motion.
At BettrData.io, we’ve hit a major inflection point — adding senior leadership, securing growth capital, and fully implementing EOS (Entrepreneurial Operating System) to enhance operational alignment across departments. These shifts, combined with AI-driven sales automation and GTM execution, are fueling faster decision-making, improved cross-functional focus, and full-funnel visibility from pipeline to product delivery.
I bring deep domain expertise in data orchestration, cloud infrastructure, compliance (SOC2, HIPAA, GLBA), and privacy-first audience activation. I’m also certified in MEDDPICC, Google Ads, and Google Analytics. My background includes scaling GTM engines with AI-enhanced prospecting, predictive forecasting, and automated engagement workflows — enabling revenue teams to work smarter, not just harder.
I’m energized by challenging the status quo, mentoring future leaders, and working with organizations ready to transform how they activate, enrich, and govern data. At BettrData.io, we’re not just selling software — we’re using AI to eliminate operational bottlenecks, modernize sales processes, and drive measurable outcomes for every customer we serve. 
Welcome to my LinkedIn profile!
I’m a multifaceted marketing communications professional with 5+ years of experience spanning content marketing, growth marketing, and brand communications. My passion lies in blending storytelling, technical expertise, and strategic insights to create narratives that resonate and drive results across industries like Web3, AI, and GPU architecture.
As a seasoned storyteller, I’ve collaborated with businesses to craft narratives that inspire, educate, and convert. From the evolving landscapes of Web2 and Web3 to cutting-edge technologies like AI and GPU computing, I excel in simplifying complex concepts into compelling, audience-centric content. My approach integrates brand messaging with data-driven strategies to foster loyalty and build communities around innovative products.
I use the Pirate Funnel (AARRR) methodology to help companies across SaaS, blockchain, AI, and GPU-powered platforms achieve heightened visibility and sustainable customer acquisition. My work turns stakeholders into passionate advocates who champion brands and their offerings.
Explore my profile to learn how my unique blend of technical knowledge, storytelling, and marketing expertise can help your brand thrive in the digital age. Let’s connect and shape the future together! 
Capturing leads in my social butterfly net for 15+ years.
My experience in B2B Technology Sales & Marketing enhances the profitability, lead securement, and acquisition potential of your businesses. MKC provides trackable results and unpredictable hairstyles.
I offer over a decade of experience in B2B technology marketing, sales consultation, and business development. I have helped 100s of B2B technologists simplify complex solutions to communicate their value for their existing and future customers. All that and I still make it home to cook dinner for my five boys, most days - pizza doesn’t hurt them, right?
I have driven over $550 million dollars in pipeline for Managed Services, SaaS, CDN, Cybersecurity, Cloud, Edge Compute, Infrastructure, Storage, Security, Software, Hardware, Telecommunications, Wireless, FinTech, CannaTech, Data, Communications, Network, Analytics, Integration, and MORE.
Through sales consultation, one-on-ones, creative marketing, B2B sales training, content creation, LinkedIn (personal brand) coaching and more we can get your business back on track and bigger than ever. Looking for another service? Let’s get in touch and see what we can work out together. If I think another company, service or internal hire would be a better fit for you - I won’t hesitate to tell you so.
I’m a neurodivergent Ravenclaw, who sometimes drops the “f bomb” that can triple revenue by breathing new life into your business. Just ask my previous clients!
If you’re struggling to explain your complex technology to prospects, look no further. My proven sales processes, and creative marketing strategies are just what you need to take your business to “the next level”.
Visit www.megankillion.com to put my skills to work for you.
Not looking for sales/marketing help for your business, just curious how the heck I did this:
2015- BDR
2016- BDM
2018- Director of BD
2020- VP of Sales & Marketing
2021- CEO
I offer career coaching 1:1 and often run SDR trainings: https://megankillion.com/career-coaching
Please do not message me about MLMs. I do not want to open a franchise nor am I interested in losing any weight. Otherwise, shoot your shot. ✅️ 𝗚𝗹𝗼𝗯𝗮𝗹 𝗦𝗮𝗹𝗲𝘀 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗘𝗻𝘁𝗵𝘂𝘀𝗶𝗮𝘀𝘁: I act on my excitement and passion for Sales Development, contributing to the thriving success of individuals and businesses
✅️ 𝗘𝘅𝗰𝗲𝗽𝘁𝗶𝗼𝗻𝗮𝗹 𝗥𝗲𝘀𝘂𝗹𝘁𝘀: Delivered 𝗼𝘃𝗲𝗿 $𝟲𝟬𝟬𝗠 in sales pipeline value, consistently exceeding activity, forecast, and revenue targets
✅️ 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗺𝗲𝗻𝘁: Mentored and guided 𝗼𝘃𝗲𝗿 𝟳𝟬𝟬 individuals, including Sales Development Managers, Team Leads, SDRs, and BDRs, fostering their success
✅️ 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀: Advise and collaborate effectively with Founders, Owners, C-Suite executives, and Marketing and Sales leaders, offering valuable insights for strategic decision-making
✅️ 𝗜𝗺𝗽𝗮𝗰𝘁𝗳𝘂𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲: Driven by a deep-seated belief in helping others, creating positive transformation and vibrant growth
✅️ 𝗛𝗶𝗴𝗵𝗹𝘆 𝗔𝗰𝗰𝗹𝗮𝗶𝗺𝗲𝗱: Humbled by 𝗼𝘃𝗲𝗿 𝟮𝟬𝟬 excellent social proof reviews across LinkedIn, Google, Facebook, and Alignable, reflecting my unwavering commitment to service excellence
✅️ 𝗘𝘅𝘁𝗲𝗻𝘀𝗶𝘃𝗲 𝗥𝗲𝗮𝗰𝗵: Connect everywhere via linktr.ee/mikeciccolella — 𝗼𝘃𝗲𝗿 𝟱𝟬𝗸 followers across various social networks
With a strategic mindset and practical execution, I drive impactful outcomes that align with organizational vision. Based in Minneapolis, MN, I work with companies worldwide. My approach fosters exciting and productive collaborations that bring remarkable results. Contact me today to explore how I can help you achieve your strategic goals, enhance operational efficiencies, and unlock new growth opportunities.
To Your Outrageous Success,
ℳ𝒾𝓀ℯ 𝒞𝒾𝒸𝒸ℴ𝓁ℯ𝓁𝓁𝒶 
