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C/C/G | Icebreaker

C/C/G

C/C/G

C/C/G - Full-Service Digital Marketing Agency Santa Monica

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ccg.la

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I am a results-oriented Strategy Consultant with over 20 years of experience in the media, entertainment, technology, and non-profit industries. I have a proven track record of building and growing partnerships that drive revenue and market share. In my previous roles as a VP of Business Development for the Sunset Strip, the Los Angeles Area Chamber of Commerce, and dot.LA, I was responsible for developing and executing the company's regional and national partnership strategies, increasing revenues by at least 20% (200% in the case of the Sunset Strip), and forging game-changing strategic alliances that enabled their organizations to scale to the next level. Key Accomplishments - Increased revenues by 25% at dot.LA within my first 6 months, bringing on board new national clients such as Fox Entertainment, Jam City, and Crown Castle. - Led the acquisition, hiring, and go-to-market strategy for the new Interchange.LA platform. - Increased revenues by 20% at the LA Area Chamber of Commerce with new sponsorship and member investments from Meta, Netflix, Zillow, WeWork, Uber, Jack in the Box, Karma Automotive, and ASU. - Secured TikTok as a partner for the World Economic Forum’s “Future of Media and Entertainment” summit. - Created and executive-produced the first-ever branded marijuana digital series, "Almost Legal with Tommy Chong." - Secured an augmented reality hologram partnership with Universal Music Group, creating a hologram tribute for Latin pop star Jenni Rivera, the first-ever hologram entertainment performance for the Latin market. - Partnered with Emmis Communication to stream the Hot97 Summer Jam and the Power 106 Valentine’s Crush Concert.