Company Info for cardeanlearninggroup.com | IcebreakerMembers
Digital marketing pioneer and visionary with 20+ years’ progressive experience building and leading performance-driven teams and organizations driving continual revenue and business growth at industry giants, innovative companies and start-ups alike.
Known for ability to build & execute creative, scalable plans and programs. Delivers world-class customer experiences to maximize retention and satisfaction. Specializing in user testing, A/B testing, digital marketing, and website optimization—while leveraging analytics and KPIs to inform both immediate and long-term decisions.
With an MBA from Yale University, signature strengths include:
Senior-Level Marketing Management
Strategy Design & Execution
Team Building & Management
Channel Marketing (Digital, Affiliate, Search, Mobile, Programmatic, Direct Mail, Print, Social, DRTV, Podcasts)
Performance Marketing
Product Marketing
Acquisition Marketing
Budget Administration
Stakeholder Management
KPI / Data / Performance Analysis
Lead Generation
Customer Acquisition / Retention
Paid Media Advertising
Customer Service
Customer Journeys
Attribution Models
Content Marketing 
