Company Info for calexicocapital.com | IcebreakerMembers
Divergent knowledge worker at the intersection of innovation, media, supply chain logistics and finance. Currently training/coaching the next generation of Millennial tax preparers. Managing a myriad of media entertainment brands in the publishing sector and advising indie & major artists/labels how to navigate the digital landscape and sell direct to fan. Member of the Grammy Recording Academy San Francisco & Los Angeles chapters.
Learned from @BrianSolis and Ian Rogers (@iancr) overseeing the Oprah Winfrey Show (Harpo) and Cisco systems digital strategy, maintenance and execution.
Specializing in direct-to-fan marketing, e-commerce strategy and analytics & data.
(R & SQL) : Python, Apache, MySQL, WP, Java, Photoshop, Balsamiq(prototyping), HTML5, CSS, & Premiere.
Core services:
- tax prep
- publishing, licensing
- analytics-driven digital marketing
- social media optimization
- data-driven e-commerce strategy
- online brand consulting and management
- web development to support marketing efforts
- SEO / SEM, PPC & RTB. (ssp, dsp)
Current Clients:
Sony / Columbia, Universal Music Group,
Spear-headed an initiative to expand Clear Channel's (iheart radio) digital footprint targeting specific user groups while responsible for overseeing entire interactive strategy and helping guide its implementation across Clear Channel's varied divisions of online businesses.
Seasoned and accomplished executive, with over 15 years of experience in consumer and b2b marketing. Held key strategic roles and consulted for several leading companies including; Reebok, Vivendi Universal, Bad Boy Records, Sony Urban, Sirius, Koch, Von Dutch, LRG, Ecko, and Vitamin Water.
Specialties: High energy, client-focused visionary who excels in developing new biz and driving revenue growth through cross-platform integrated marketing campaigns.
TOP 5 Gallup Strengths:
1) Achiever
2) Relator
3) Strategic
4) Learner
5) Significance
Myers Briggs: INFJ - intp
Klout Score 86 