Company Info for buchwald.com | IcebreakerMembers
Award-winning creative executive specializing in innovative and breakthrough marketing, working in the Entertainment and Digital industries with some of the most iconic brands in entertainment. Batman. Harry Potter. Homeland. Dexter. Ray Donovan. Shameless. City on a Hill. Twin Peaks. Billions.
Skilled in Creative Advertising, Marketing, Digital Content & Strategy, Direct-To-Consumer, Subscriber Acquisition, CRM, Analytics, Emerging Marketing Platforms, Television, CTV, SVOD, AVOD, OTT, Movies, Video, Brand & Marketing Strategy. Among the clients I work with are Investment/Advisory, Virtual Event, Gaming, App Development, Media & Entertainment Startup and AI VoiceTech Communities.
Now represented by Buchwald for creative development of unscripted projects.
Media & Entertainment Industry Advisor for conversational & generative AI pioneer, the Open Voice Network 2020-2023.
Veteran Emmy and Peabody award-winning writer/producer Tom Fontana called my work (and that of my brilliant, gifted team) on City on a Hill “The best rollout of any series on which I’ve ever worked.” I asked his permission, graciously granted, to use that quote here. At Viral Nation, our team harnesses the dynamism of social-first marketing to elevate brands into tomorrow's cultural lexicon. My role as Senior Business Development Executive involves pioneering strategies that synergize with our clients' visions, ensuring their messages resonate within the digital landscape. With expertise in event marketing, talent procurement, and negotiations, we've crafted campaigns that thrive in a space where culture meets technology.
Previously, as Senior Director at BENlabs, I spearheaded product placement initiatives, embedding brands seamlessly into film, streaming, and TV. The success of these campaigns stems from a deep understanding of new media and social networking, tools critical in today's content-driven world. Our efforts have consistently led to meaningful connections between brands and their target audiences, fostering engagement through authentic, social-first narratives. 
