Company Info for advisoryfirmthree.com | IcebreakerMembers
Strategic Partnerships/GTM & Operations Leader with a proven track record of scaling companies through partnerships, revenue growth and operational execution.
Expertise in GTM strategies, data-driven decision making, and emerging technologies (AI, Web3), in high profile industries, including media, commerce, sports, B2B2C, the creator economy and fintech:
▪ Harvard Business School MBA
▪ Lead teams driving user/rev growth: EVP Media & Partnerships, IPSY (2015-2019: 3X rev to $500M+)
▪ Scale digital start-ups and own revenue: COO Kin; EVP Sales/BD Launch (from early stage to IPO)
▪ Architected and scaled 3 massive digital influencer networks of 10K+ creators and 250M+ followers, to fundamentally drive user and revenue growth
▪ B2B SaaS corp dev/advisor at CERECONS (health, acquired by HCSC), Cotribute (fintech), Rootnote (social data)
▪ Fundraising/M&A/IPO: leadership roles in 25+ processes
STRATEGIC PARTNERSHIP DEVELOPMENT: Proven track record building high-value partnerships (i.e. Google, Apple, Meta, etc) that scaled consumer platforms, accelerated paid growth, and expanded creator and brand ecosystems.
EXECUTIVE COMMUNICATION: Demonstrated success in complex negotiations and stakeholder management, from securing eight-figure VC funding to forging partnerships with major platforms like YouTube, Apple, and Disney.
CROSS-FUNCTIONAL LEADERSHIP: Successfully led diverse teams of 80+ professionals in various media teams in partnership with external engineering and product teams to drive 3X revenue growth to $500M+.
B2B2C GTM STRATEGIST: Leverage deep expertise in consumer & B2B2C platforms to guide software companies in crafting GTM strategies that accelerate growth and partnerships with consumer-first thinking.
APPROACH: Build healthy high-performing teams, align them around select priorities that drive business, then execute with urgency and velocity needed for growth. Principles I leverage to drive growth:
☛☛ People: get ‘the right people on the bus’, and the wrong people off. The latter is as important as the former…leaders embrace healthy conflict and swiftly decide to create amazing teams
☛☛ Focus: Align the org around a few priorities. If you have one unifying priority you will get it done - if you have many 'good priorities’ you will get none of them done - 'Good is the enemy of great'
☛☛ Velocity: Create a culture of urgency - increase the velocity of impact (push teams out of comfort zones): the right people will respond - it will pull teams together and create purpose. 